Digital Products
Product Update: Edit 100 Entries in 1 Minute
You can now publish multiple entries in bulk with Modyo's new product update. Watch the included video for a brief tutorial.
Modyo Blog
Ideas, tips, and best practices directly from our Modyo experts.
Digital Products
Podcast: Insights from the Inside - Data-Driven Product Design
This episode discusses product metric fundamentals, and themes such as qualitative versus quantitative data, data granularity, data interpretation pitfalls, different frameworks for data analysis, and how you can drive engagement of your digital products.
Digital Experience
What is a Digital Experience Platform in 2021?
A good DXP simplifies how you make, manage, and monitor your customer experiences across any and all digital channels. These channels could be public websites, applications, customer portals, progressive web applications, and much more.
Analytics
Cohort Analysis - How to understand customer engagement
Creating cohorts is a method of dividing your users in order to truly understand their engagement and measure the efficiency of your products and services. Cohort analysis can help you understand how well you’re handling customer retention.
Analytics
How to create custom events in Google Analytics 4
Events in Google Analytics allow you to track user activity on your web pages. When you upgrade to GA4, you can measure this data with more flexibility and greater detail.
Analytics
Upgrade to Google Analytics 4 in a Few Simple Steps
Google Analytics 4 is a tool allows you to measure and analyze the activity on your digital channels. This article shows how to upgrade to GA4 step by step.
Micro Frontends
Micro Frontends Provide Predictability and Faster Digital Channel Development
With micro frontends you can create better digital experiences for millions of customers. This webinar helps you understand how you can add value to your digital products through micro frontends.
Analytics
6 reasons to upgrade to Google Analytics 4
The new Google Analytics updates will help you better analyze and understand your users' actions.
Digital Experience
Optimize Your Digital Experiences with the Google Marketing Platform
The Google Marketing Platform is a unified solution for cross-channel marketing. Through integration with the Modyo Platform, you can analyze, understand and act on customer behavior across your digital channels.
Digital Transformation
Customize Experiences your Users will Love, with Salesforce + Modyo
There is great potential to generate additional value by connecting Modyo and Salesforce. Digital experiences that enable integrated data streams allow you to create better digital products, attract new customers and drive customer loyalty.
SEO
Content Management Best Practices: How to create a good backlink strategy
A backlink, or inbound link, is an external link from another website that directs the user to your website, a kind of recommendation of your content from another site.
SEO
Content Management Best Practices: How to use Headings
The heading structure of your content and pages is fundamental to good, on-page SEO strategy. Headings are how we can indicate to search engines what they should prioritize when "scanning" site content.